Furniture

Homey

More qualified leads at a lower cost for a growing furniture store.

Leads
+120%
Cost per lead
-31%

The challenge

Homey received many inquiries, but few turned into sales, and the cost of each lead kept going up.

What we did

  • Designed landing pages for their best-selling collections.
  • Added qualifying questions to forms to attract serious buyers.
  • Restructured campaigns to focus budget on the best-performing audiences.
  • Set up fast follow-up so the sales team could respond to every lead.

The results

  • +120% Leads
  • -31% Cost per lead

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